Person‐centered care through integration of services and engaging clients in their own care is essential to achieving epidemic control of HIV. Verticalization of services along the care continuum contributes to inequities in access to care and leads to stigma and discrimination. Our experience implementing an integrated model of primary healthcare (PHC) services at Scott Hospital in Lesotho show that even in a country where one in four adults are living with HIV and substantial national and international resources have been expended over the past 15 years, clients want and expect holistic care.